I’ve just finished a new business card design for Tinker Priest Media, my partnership with web design junky Chris Bavota of Montreal.

The card was a lot of fun to design as it features the new logo (also designed by me) and a rich red strip. I’m not sure what my inspiration was for the red but I’ll be honest and say that gradient background was a total accident. When I first produced the card, it was meant to be white and I actually exported the original artwork from Adobe Illustrator as a white background. After bringing it into Carrara for 3D rendering I set a light incorrectly and the resulting render had a reddish orange gradient on the card. Much like the when a scientist exclaims “that’s interesting” after an unexpected result, I made the changes to my original EPS artwork to ensure the piece printed with the same burn texture.

The back of the card is a white knock out on red, full bleeds. The piece is printed on a 14pt coated white stock.