Marketing Mistakes & Bashing Your Sponsors

I love reading new blogs, especially ones that have little or nothing to do with my area of focus, that way I can always get to see different points of view! This week is no exception, I’ve found a great collection of marketing blogs since I started this year and I’d love to share some with you.

Laurel Sutton has a great article on Marketing Profs called 10 Best and Worst Internet Company Names of the Decade that reads like a dummy’s guide to naming your business. I wish I could say that these are common sense examples but a lot of the companies Laurel references spent HUGE money to screw up. Speaking of “common sense”, there’s a good piece at Knowthis.com about common mistakes in marketing, I wish I could say that I’ve avoided these in the past but … I’d be lying.

I’m a sucker for Ruth Mortimer’s blog about marketing, it’s not just that she’s a wickedly cool writer or that she got a sense of humour about her industry. I think it might be because she’s hot. Speaking of which, I read an article in the fall about the ratio of clicks on Facebook for ads with attractive girls vs. normal ads which I can’t find now but … her rock’in blog reinforces that data.

Those wacky Aussies have a great article about marketing (or the lack thereof) and cities, which again reinforces my opinion of most civil servants but also leaves me wondering why cities can’t seem to get the hang of technology. Speaking of people who can’t get the hang of technology, staff at the  VANOC (Vancouver Olympics) can’t seem to understand bitching about major sponsors is a bad idea.

3 Responses to “Marketing Mistakes & Bashing Your Sponsors”

  1. I agree Ruth is hot..lol

    Take my blog, luv to know what you think.

  2. I love this. Not only the way you mention others sites, but your style of writing is actually pretty engaging.!

  3. Diet Advice says:

    Wow I just checked out Ruth’s blog thanks to your recommendation and she is very hot. Thanks for the tip!

    Just happened across your blog and I am enjoying your posts and massive range of topics….I have work to do and your blog is distracting me (in a good way!)

    Although now you have put me on to Ruth it is hard not to succumb to her charms and wander over there!

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